When it comes to SEO, the heart and soul of it are the keywords that you have chosen to use. Keywords are the words that will easily allow the search engine to find your post when a person uses them to look for something. Does this mean that it is better for you to use common keywords?
In a way, yes. If you use common keywords, your blog or website will surely be on the list but not on the first page especially if your website or blog is new. It hasn’t gained enough credibility yet so at the back of the list it goes.
A better way to go about this would be to use the uncommon keywords but specific. By doing so, not only do you bring your website closer to the first page of the search result, but you also lessen your competitors. The chances of people seeing your blog increases.
SEO stands for Search Engine Optimization. If you apply SEO techniques to your website, it simply means that you are trying to make use of the search engine like Google to make your website more visible.
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SPECIFIC UNCOMMON KEYWORDS:
How to move on from a heartbreak
How to make a 3 layeres chocolate cake for birthday
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Choose your keywords well. 🙂